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The International Hockey Federation (FIH) is delighted to announce a new partnership with Hero MotoCorp, the worldβs largest manufacturer of motorcycles and scooters, for a period of five years.
With this massively important agreement for hockeyβs development, Hero MotoCorp becomes FIHβs Global Leadership Partner, and confirms their strong, long-term engagement with global hockey that has spanned over the past 15 years.
This strategic alliance aims to elevate the sport to new heights, drive hockeyβs global growth and inspire future generations of hockey enthusiasts worldwide.
Dr. Pawan Munjal and Tayyab Ikram met on the side-lines of the ongoing Paris Olympics to discuss the collaboration.
Commenting on the agreement,Β Dr. Pawan Munjal, Executive Chairman, Hero MotoCorp said:Β βAs the world gathers for the Olympic Games, I am proud to announce the renewal of our partnership with the International Hockey Federation (FIH) for the next five years. This collaboration highlights one of the most significant international sports alliances. In India, hockey symbolizes national pride and heritage.
βAs champions of sports, we recognize its profound impact on transforming lives and communities. Hockey, our national sport, deeply resonates with our cultural values. I congratulate Tayyab Ikram, President of FIH, for the sportβs remarkable evolution through innovative tournaments and formats. These efforts have broadened hockeyβs appeal and engagement with future generations.
βHero MotoCorp is committed to elevating hockeyβs prominence, with upcoming global events in India playing a pivotal role. We aim to inspire youth worldwide with values of respect, equality, diversity, sustainability, and fair play, ensuring hockeyβs spirit shines brightly across the globe.β
FIH President Tayyab Ikram said:Β βThis renewed partnership with Hero MotoCorp represents a tremendous support for the development of hockey β FIHβs number one mission β all around the world.
βAs we have embarked on a new path to grow and professionalise our sport like never before through our Empowerment and Engagement strategy launched last year, this agreement comes at a very significant time.
βThanks to Hero MotoCorpβs support, we will able to expand our ambitions and objectives, for the good of hockey.
Β βIn my personal name and on behalf of FIH, I would like to express the sincerest gratitude of the global hockey community to Hero MotoCorp, and in particular its Executive Chairman Dr. Pawan Munjal, whom we had the pleasure to welcome at the Paris 2024 Olympics hockey events.
βThis partnership confirms Hero MotoCorpβs trust in FIH, and in our sportβs potential. We share the same vision of sports, fostering physical exercise, uniting people and developing communities. Together, we will grow!β
The partnership starts immediately and includes all FIH events for the next 5 years, including the FIH Hockey World Cup, the FIH Hockey Pro League, the FIH Indoor Hockey World Cup, the FIH Hockey Junior World Cup, the FIH Hockey5s World Cup or the FIH Hockey Nations Cup.
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#Hero
by Asia Hockey
